That's Not Hot

Paris Hilton’s Rhinestone Face Mask Is Remarkably Pointless

The heiress is taking her health into her own hands.
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By Tibrina Hobson/Getty Images

Los Angeles Mayor Eric Garcetti may have issued an order requiring everyone to wear a face-covering whenever they step outside their homes, but he never specified just how effective that covering has to be. A technicality Paris Hilton took advantage of when she went out to dinner on Tuesday night in a face mask that is more chic than it is coronavirus preventative.

The hotel heiress grabbed a meal with friends and her boyfriend Carter Reum at popular Italian restaurant, Madeo, wearing a white lace, semi-sheer midi dress and white pumps paired with an eye-grabbing rhinestone-encrusted, mesh face mask.

More concerning still, the $16 BGlittz Sparkle Mask appears to have become Hilton's face covering of choice over the last few weeks. On June 23, she shared a mirror selfie to her Instagram Stories wearing a black version of the porous piece of fabric and, on June 26, posted another selfie in what appears to be a neon-lit bathroom wearing the same diamanté version she wore to dinner, tagging the makers of the mask. However, nowhere on the website for BGlittz—a brand that specializes in festival fashion—does it recommend these masks be used as pandemic protective gear. In fact, they refer to them as "Dust Masks," most likely intended to be used as guards against the sandstorms of Black Rock City during Burning Man.

Oddly enough, while Hilton favors these permeable styles, she actually has access to a literal warehouse full of protective face masks. Over the past month, the socialite has repeatedly advertised her new Paris Hilton Merch Store which sells eight different varieties of cotton masks printed with some of her signature catchphrases, such as “Loves It,” “Sliving,” and “That's Hot.”

These transparent, rhinestone rave masks, on the other hand? That's COVID-19 hotspot.

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